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June 4, 2023

The Ultimate Guide to Real Estate Drone Video

The Ultimate Guide to Real Estate Drone Video

Introduction to Real Estate Drone Videos

An illustration of a drone capturing real estate video at sunset

In today's competitive real estate market and online listings, capturing the essence of a property is more important than ever. Enter real estate drone video, the game-changing tool that's enhancing property visualization and transforming the way we market and sell homes. For drone pilots looking to start a drone real estate business or make money with drones, video is essential part of that equation.

Drone videos in real estate aren't just a passing trend; they're a powerful method for showcasing properties, providing unique perspectives, and increasing property appeal. But how did we get here, and what's driving this shift in real estate marketing? Let's take a closer look.

The Rise of Drone Videos in Real Estate

The use of drone real estate video has skyrocketed in recent years, and for good reason. The introduction of affordable, easy-to-use drones has made aerial photography and videography more accessible than ever.

Once the exclusive domain of high-end properties, drone videos are now commonplace in real estate listings of all sizes and price ranges. Current trends suggest that real estate drone videos will continue to grow in popularity, as buyers and sellers alike recognize their power to make properties stand out from the crowd.

According to Sold By Air, over 83% of homeowners prefer to work with an agent that uses drones.

Benefits of Real Estate Drone Videos

Source

Drone videos bring a wealth of benefits to real estate marketing. They enhance property visualization by providing unique, bird’s-eye views that traditional ground-level photos can't capture. This not only increases property appeal but also saves time and resources by giving potential buyers a comprehensive view of the property before they even step foot on it.

Beyond showcasing the property itself, drone footage can highlight the surrounding area, showcasing nearby amenities and giving buyers a sense of the neighborhood. This comprehensive approach to property visualization can be a significant factor in attracting interest and closing sales.

How to Create Effective Real Estate Drone Videos

Creating a compelling real estate drone video isn't just about flying a drone and pressing record. It requires careful planning, the right equipment, and an understanding of FAA regulations.

From choosing a drone with the right capabilities to learning the best practices for shooting and editing, there's a lot to consider. Of course, legal considerations are also vital, so understanding and adhering to FAA regulations for drone operators is crucial.

Examples of Real Estate Drone Videos

Learning from success is one of the best ways to improve your own real estate drone videography. Detailed case studies of top real estate drone videos can provide valuable insights into what works and why.

From the initial planning and shooting stages to the editing and post-production process, these case studies can guide you in creating your own successful real estate drone videos.

Below is an example of a commercial real estate drone video with animations and details that would interest a prospective buyer or tenant.

Commercial drone video example

For residential properties, we'll typically see drones used to supplement ground based video. This is typical for standard and luxury properties.

Residential drone video example

Future of Real Estate Drone Videos

As technology continues to evolve, the future of real estate drone videos looks bright. Predicted trends suggest we'll see even more advancements in technology, such as artificial intelligence, virtual and augmented reality, and 5G connectivity. These emerging technologies are poised to redefine how drone video footage is captured and experienced. AI algorithms could optimize drone video footage, while VR and AR could create immersive video experiences, and 5G could enable faster, more reliable video transmission​.

As drones become more advanced, regulations are also expected to evolve, particularly regarding drones operating in new environments. For example, we may see new regulations for drone usage in urban areas or specific applications such as delivery or inspection. Drone operators should stay informed of these changes and be prepared to obtain additional licenses or certifications as needed​.

The future may also bring new applications for drone videography. Beyond real estate, drones may be used for inspection and surveillance purposes, scientific research, environmental monitoring, and even entertainment. Imagine drones providing dynamic perspectives at live sporting events, concerts, or tourist attractions, enhancing the experience for audiences and visitors alike​.

Frequently Asked Questions

What to charge for real estate drone video?

The cost of real estate drone videos can vary depending on the complexity of the shoot, the length of the finished video, and the specific requirements of the client. On average, prices can range from $100 to $500 per hour. Real estate drone photography can be priced very similarly.

How do you take drone videos for real estate?

Taking drone videos for real estate involves several steps, including planning the shoot, setting up the drone, capturing the footage, and editing the video. It's important to consider the property's best features and how to highlight them from an aerial perspective.

What is the best time of day for real estate drone photos?

The best time of day for real estate drone photos is usually during the golden hours. Golden hours are typically short periods after sunrise and before sunset. During these times, the lighting is soft and warm, which can enhance the property's appearance.

What is the best drone for real estate photos and videos?

The best drone is the one you already have! And if you don't already own one, there any many inexpensive options that provide a lot of bang for the buck!

Does drone footage help sell a house?

Yes, drone footage can significantly help sell a house. It provides potential buyers with a unique perspective of the property, showcasing the home's layout, the size of the land, and the surrounding area. This can make the property more appealing and help it stand out in the market.

How high do you fly when doing aerial drone videography or photography for real estate?

The height at which you fly a drone for real estate videography or photography can vary depending on the specific shot you're trying to achieve. In general you will be flying at altitudes between 20 feet to 200 feet above ground level. However, it's important to always follow local regulations and guidelines regarding drone flight altitudes. In many places, the maximum allowed altitude is 400 feet above ground level.

How can you get clients?

Getting real estate clients is an important part of building up your real estate drone business. There are many ways to do this, including leveraging your network, as well as through cold outreach (calls and emails).

Conclusion

In conclusion, real estate drone videos have revolutionized the way properties are marketed and sold. By offering unique perspectives, increasing property appeal, and providing comprehensive property visualization, drone videos are an invaluable tool in modern real estate marketing.

If you're a drone pilot looking to diversify your skills and income, creating real estate drone videos could be an excellent opportunity. With the right knowledge, equipment, and approach, you can create stunning videos that help properties shine and sellers succeed.

Ready to take your drone piloting to new heights? Explore our other resources on drone videography, join our community of drone enthusiasts, and don’t forget to sign up for our newsletter for the latest trends and tips. The sky's the limit!

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